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Experience

 

Work Experience

Starlite

Moorestown, NJ

Marketing Director

  • Responsible for all graphic design, layout, photography, videography, digital editing, batch-processing, and written editorial material.
  • Created and managed all digital and print branding,
    market research, advertising, articles, public relations, direct email marketing, monthly newsletters, and on-site photo and video shoots.
  • Improved all marketing and social media content and art, ensuring brand consistency, account maintenance, search engine optimization (SEO) and analytics.
  • Headed weekly zoom meetings to train and mentor staff to assist the launch of a new Magento e-commerce site, while assisting in product information collection, writing, proofreading, editing, and batch processing image files as necessary while maintaining strict organization of assets. 

2018 to present

Graphics Media & Microsoft Instructor

  • Continuing Education Unit (CEU) hands-on training in: Adobe Acrobat Pro, Captivate, Dreamweaver, Flash (Animate), Illustrator, InDesign, and Photoshop; Microsoft Excel, Outlook, PowerPoint, Publisher, Windows 7, and Word; WordPress, XHMTL, and CSS.

2015 to 2018

Anglo American Tools

Somerdale, NJ

Online Marketing Specialist

  • Planned, designed, and produced all print an digital media – from concept to distribution.
  • Created and maintained strict organization and naming conventions for all digital assets.
  • Provided product and marketing material to strict specifications from online retailers, such as Amazon, eBay, Jet, Zoro, Grainger, and more.
  • Created, designed, and maintained a database of 750+ imported products – including researching, writing, photographing, digital editing, batch-processing, editing, translating, and converting from multiple international languages, measurements, and formats.

2017 to 2018

Owner/VP of Marketing

  • Event planning, management, marketing, promotions, and customer service for 20+ Amateur Grappling League and Professional Grappling League quarterly regional tournaments.

  • Corporate identification and branding, development, design, and monitoring of all print and web material, including: copywriting, photography, layout, printing, and distribution of materials.

  • Social media monitoring and reputation management; YouTube monetization, Google analytics, SEO content, e-commerce, customer and user experience.

2012 to 2015

Arett Sales

Pennsauken, NJ

Senior Graphic Artist

  • Managed and produced promotional material for corporate, sales, trade shows, import and landscape divisions, manufacturers, retailers, and consumers.
  • Coordinated design, printing, approval and distribution of catalogs, trade show guides, sales and presentation materials, exhibits, signage, point-of-purchase display kits, product packaging, calendars, circulars, postcards, advertisements, and logos.
  • Trade show event planning, marketing, sales, hosting – always with efficient and kind customer service.

2002 to 2014

Websites I’ve Worked On

Nani’s
Kitchen

Education & Certifications

Rowan University

Glassboro, NJ

Certificate of Eligibility (CE)
NJ Alternate Route Teaching for K-12

2015

Adobe

Online

Adobe Certified Associate in Web
Communication Using Adobe Dreamweaver CS6

2015

Rutgers University

New Brunswick & Camden, NJ

Bachelor Degree of Fine Art

Major in Graphic Design, Minor in English

2002

Art Institute of Philadelphia

Philadelphia, PA

Associate Degree in Specialized Technology

Major in Graphic Design/Visual Communications

1998